Corporate Partners

Why Partner with Women for Women International?

A partnership with Women for Women International is an opportunity to make a meaningful impact on the global women’s movement and help create sustainable civil societies. WfWI is also supported by 235,000 highly engaged women donors, sponsors and advocates from 72 different countries. Our supporter base consists of socially conscious humanitarians that are eager to engage with companies committed to the success of women across the globe.

Why Women Matter to the World

  • Improve Child and Community Well-Being

    • Mothers spend more of their income on their children than their husbands. Expenditures include food, school fees and healthcare.
    • Educated women are more likely to seek medical care and improve sanitation practices, improving personal and child health.1

  • Reduce Poverty

    • Increases in female earnings can reduce poverty and stimulate economic growth through increased consumption.2

  • Grow Economies

    • The economic participation of women raises household income and encourages economic development in countries as a whole.3
    • Long term economic growth is stimulated by increased savings produced by female earners.2

Why Women Matter To Your Company

  • Build a future consumer base

    • 83% of companies surveyed indicated that growth in developing countries is important to their companies’ success over the next 10 years
    • Economically empowered women have more to spend on themselves, their families, and their households, creating markets where none existed before

  • Build brand equity in a new market

    • By investing in these women, companies can enhance their reputation and brand in local markets

  • Build a future employee base

    • Women’s economic empowerment improves employee recruitment and retention in developing countries
    • 66% of companies saw in increase in the pool of skilled labor
    • 64% saw an increase in employee productivity and retention4

Why Social Responsibility Matters

  • Shows Your Company Cares

    • Show a public commitment of support to a philanthropic endeavor
    • 85% of consumers have a more positive image of a product or company when it supports a cause they care about

  • Harness the power of the female consumer

    • Women make 80% of household purchase decisions
    • Partner with WfWI and speak directly to a committed grassroots supporter base and get your name in front of thousands of potential consumers

  • Drive Sales

    • 59% of people are more likely to buy a product associated with a charitable partnership

  • Engage employees

    • Instill organizational pride among your company
    • 97% of employees of companies that are very involved in a cause feel a strong sense of loyalty (vs only 61% of those that aren’t)5
WAYS TO PARTNER

1 Investing in all the people: educating women in developing countries, Lawrence H. Summers, 1994

2 The World Bank, Gender Equality, Poverty and Economic Growth, September 2007

3 World Economic Forum, Women’s Empowerment: Measuring the Global Gender Gap, 2005

4 McKinsey & Company, The Business of Empowering Women (McKinsey and Boston College Center for Corporate Citizenship survey of business leaders) , January 2010

5 2010 Cone Cause Evolution Study